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Google has a lot on its place on a daily basis.

Chances are, this time last year, you weren’t familiar with BeReal.

In the last couple of decades, search engine optimisation has evolved massively.

AI-generated content is when content is created for you by a machine and often includes written content like blog posts, articles, social media captions and marketing copy.

Before we start, there are two things that we need to clear up.

Knowing how to find and fix broken backlinks is essential if you value user experience and whether or not search engines can index your site.

Marketing managers everywhere – you know the ultimate business goal is to drive revenue for your company.

So you’ve put in a huge amount of work for the last few years.

The team have arrived back from an unforgettable trip to Lisbon for the European Search Awards, and let me tell you, we had an absolute blast together!

In short, artificial intelligence (AI) is a machine’s ability to perform tasks that would typically require human intelligence.

After a period of growth, some huge new clients and successful campaigns, we have hired an operations manager to play a vital part in how the agency is run.

Share of voice (SOV) is a marketing and PR term used to measure the number of brand mentions or media coverage compared to the competitors in your market or industry, it acts as an indicator of how successful (or unsuccessful) your brand visibility is, plus how much you dominate the conversations in your niche.