Month: March 2021

If you can’t beat them, join them! Taking advantage of Amazon’s affiliate commission rate reductions as an SEO

Back in April 2020, Amazon announced that commission rates for members of its affiliate program were getting cut, with product categories such as Home Improvement and Beauty seeing a substantial drop from 8% to 3% and 6% to 3% respectively (more on this in this CNBC article) As expected, this caused outrage among online publishers